Buying icecream

Watch as this street vendor in Istanbul turns a simple purchase of icecream into a memorial experience.

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Visiting Iceland?

Find out about Icelandair’s buddy service Here

Good example of creating a valuable experience that helps differentiates the airline and provides that extra reason to visit Iceland.

Icelandair Stopover Buddies

The Food Experience

Can you have an enjoyable food experience that does not include eating.

Attended MADSYD on Sunday – and yes you can. Read Broadsheet’s report here Find out about the future of food from some of the big names of the food industry.

If you are unsure of who the people are a quick search will turn up all you need.

as a tip – Start with Chido Govera – she is one impressive young lady

Museum of Walking

Create your own themed experience using the concept of Alistar Humpries Microadventure as a base has been the focus of the second assignment. Take something simple and prototype an experience that can be commercialised.

Here is an interesting example of a company that has done just that created a range of themed experiences out of walking. The Museum of Walking below is their description of what they do

 

We are a family run business that develops and delivers walking events. Our walks are mainly artist led, depending on the event you choose there will be a mix of drawing, bricolage and learning. Our focus is to be creative using walking as the art form. Participants come and explore an area, learn something new and develop skills. Group participation is fun and stimulating and you will be part of a walking performance. ‘The art is in taking part’ which we call ‘walking creatively‘.

We have been walking alongside artists, museums and landscape professionals and delivering walking experiences for over ten years. Let us guide you on a creative, reflective journey to explore art, look at artists work whilst walking. Guaranteed to stimulate the mind, the Museum of Walking shows many new directions to old ideas

 

Gaudi & the experience

There are some things you never forget in life. Standing in front of Gaudi’s la Sagrada Familia at age 21 is one of those occasions in my life. I was in awe. It is truely an amazing building conceived from the mind of a genius.

Today standing in awe is not enough – as one of the top tourist attractions in the world the experience needs to be managed. This fascinating article explores the management of the la Sagrada Familia experience for the 3.5 million visitors the cathedral receives each year.   Read Article Here

Now here is a job

Why did they not have jobs like this in my day? A Culinary Experience Officer – read the full story HERE

Why?

Ever wondered why you have a unit like 200273? Read HERE an article from The Financial Express on the future of the economy of India. The experience economy is the future.

Job

Find out a little more about working in the realm of customer experiences. Interview with Annette Franz on what she does Read here

The new world of work

Interesting American article on some of the down sides of work inte service/experience economy. Read Here

Applying the theory

Here is an interesting article Read Here written by Babs Harrison, Managing director of Phoenix based consulting company Babs Harrison and Partners that discusses how the hotel industry faced with the distruption of the sharing economy can use the principles of the experience economy to create a competitive advantage. Beating Airbnb with the “Experience Economy” is worth reading.