One of the key considerations in planning your microadventure was that it must show commercial potential. The assignment was designed for groups to take the theory of the experience economy and then using this understanding design and prototype an experience in the form of a microadventure.

Here is a video highlighting an existing company http://www.bloom-microventures.org operating in Vietnam that offers this type of product. Not satisfied with an interesting tourism experience watch the video and find out how Bloom micro ventures is using the idea for social development.

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